Case Studies of Heritage and Place Branding

The case studies below provide examples of the variety of uses of heritage in place branding right across the country.

Most of the case studies are from research commissioned on Business Improvement Districts from Trends Business Research consultants.

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    Leeds
    (PDF, 689.60 KB)
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    Lincoln
    (PDF, 551.65 KB)
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    Norwich
    (PDF, 308.35 KB)
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    Otley
    (PDF, 734.70 KB)
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    Reading
    (PDF, 350.64 KB)